Fresh · Vegetarian · San Francisco
Slow-simmered whole super-plants, made fresh in San Francisco this week. From our kitchen to their paws. Get your 3-day sample set in exchange for feedback and a mealtime pic.
Why we started
Wonder Bowl began in a San Francisco kitchen after a scare no dog-parent forgets. We set out to build a bowl that was vibrant, ethical, and genuinely craveable. It's proof that vegetarian food can be the highlight of a dog's day, not a compromise.
Launch pricing
During our early local test we're waiving all retail margin. You only pay for raw ingredients, packaging, and local SF prep. In return, all we ask is your honest feedback and a photo of your pup at mealtime.
1-Cup Bowl
Small Pup · 0–40 lbs
$2.50: per bowl
2-Cup Bowl
Medium Dog · 41–70 lbs
$4.00: per bowl
3-Cup Bowl
Large Woofer · 71+ lbs
$5.50: per bowl
Every set is 6 portions across 3 days · At-cost · SF delivery only.
Ready for a larger or weekly delivery?
Inside the bowl
Garden to Bowl. No Detours.
A rich, earthy stew packed with 16 nutrient-dense super-plants. High-protein, meat-free whole ingredients you can actually see and recognize, never mystery brown paste or deep-frozen bricks.
Every one of the 37 nutrients AAFCO sets for adult maintenance, measured against the requirement. Values are per 1,000 kcal of metabolisable energy.
| Nutrient | Our recipe | AAFCO Requirement | How we compare |
|---|---|---|---|
| Macronutrients | |||
| Crude protein | 61.7 g 23% DM | 45 g min | 137% |
| Linoleic acid | 12.8 g | 2.8 g min · no max | In range |
| Crude fat | 46.1 g 17% DM | 13.8 g min · no max | In range |
| Amino acids | |||
| Arginine | 5.15 g | 1.28 g min | 402% |
| Histidine | 1.51 g | 0.48 g min | 315% |
| Isoleucine | 2.55 g | 0.95 g min | 268% |
| Leucine | 4.30 g | 1.7 g min | 253% |
| Lysine | 3.6 g | 1.58 g min | 228% |
| Methionine | 1.02 g | 0.83 g min | 123% |
| Methionine + cystine | 1.94 g | 1.63 g min | 119% |
| Phenylalanine | 2.92 g | 1.13 g min | 258% |
| Phenylalanine + tyrosine | 4.67 g | 1.85 g min | 252% |
| Threonine | 2.18 g | 1.2 g min | 182% |
| Tryptophan | 0.722 g | 0.4 g min | 180% |
| Valine | 3.00 g | 1.23 g min | 244% |
| Minerals | |||
| Calcium | 1.7 g | 1.25–6.25 g | In range |
| Phosphorus | 1.34 g | 1–4 g | In range |
| Potassium | 2.52 g | 1.5 g min · no max | In range |
| Sodium | 0.393 g | 0.2 g min · no max | In range |
| Magnesium | 0.471 g | 0.15 g min · no max | In range |
| Iron | 15.8 mg | 10 mg min | 158% |
| Copper | 2.63 mg | 1.83 mg min · no max | In range |
| Manganese | 5.45 mg | 1.25 mg min · no max | In range |
| Zinc | 30.4 mg | 20 mg min | 152% |
| Iodine | 0.298 mg | 0.25–2.75 mg | In range |
| Selenium | 0.101 mg | 0.08–0.5 mg | In range |
| Vitamins | |||
| Vitamin A | 2,763 IU | 1,250–62,500 IU | In range |
| Vitamin D | 158.0 IU | 125–750 IU | In range |
| Vitamin E | 15.5 IU | 12.5 IU min · no max | In range |
| Thiamine (B1) | 4.96 mg | 0.56 mg min · no max | In range |
| Riboflavin (B2) | 4.29 mg | 1.3 mg min · no max | In range |
| Niacin (B3) | 25.2 mg | 3.4 mg min · no max | In range |
| Pantothenic acid (B5) | 8.71 mg | 3 mg min · no max | In range |
| Pyridoxine (B6) | 3.8 mg | 0.38 mg min · no max | In range |
| Folic acid | 0.950 mg | 0.054 mg min · no max | In range |
| Vitamin B12 | 0.028 mg | 0.007 mg min | 400% |
| Choline | 555 mg | 340 mg min · no max | In range |
All 39 ingredients in the Classic Wonder Bowl, by share of the finished food, with what each one brings to the bowl and what veterinary sources say about it.
| Ingredient | % of food | What it brings | Vet guidance |
|---|---|---|---|
| Water (for simmering) | 48.0% | Slow-simmering liquid, absorbed by the pulses and grains, that helps keep your dog hydrated | Moist food (over 65% water) counts toward daily water needs; fresh drinking water should always be available too University of Guelph Pet Nutrition |
| Whole eggs | 9.1% | Complete protein, choline and natural vitamin A | Fully cooked and plain: protein, healthy fats, vitamins and minerals AKC |
| Chickpeas | 4.7% | Protein and slow-digesting fiber | Rich in protein when cooked thoroughly until soft PetMD |
| Sweet potato | 4.5% | Beta-carotene and slow-release carbs | Cooked and peeled, an excellent source of fiber and vitamins AKC |
| Red lentils | 4.1% | Plant protein, iron and folate | A good source of protein, fiber and potassium Hepper, vet-reviewed |
| Quinoa | 4.1% | Whole grain with complete plant protein | Rinsed and cooked for easy digestion AKC |
| Green split peas | 3.0% | Protein and fiber | Pack plenty of protein and fiber when cooked plain PetMD |
| Pumpkin seeds | 2.0% | Zinc and magnesium, ground for better absorption | Rich in zinc, magnesium and healthy fats; ground unsalted for easy digestion Preventive Vet |
| Carrots | 2.0% | Beta-carotene for vitamin A | Low-calorie, with vitamin A, potassium and fiber AKC |
| Butternut squash | 2.0% | Beta-carotene and gentle fiber | Among the best squashes for dogs, peeled, seeded and cooked AKC |
| Zucchini | 2.0% | Low-calorie volume and potassium | A healthy, low-calorie vegetable, cooked and plain AKC |
| Rolled oats | 1.9% | Whole grain with soluble fiber | Cooked plain, a good source of soluble fiber AKC |
| Beets | 1.8% | Folate, fiber and deep color | A source of fiber, folate and vitamin C AKC |
| Sunflower seeds, unsalted | 1.6% | Vitamin E and linoleic acid | Shelled and unsalted, a source of vitamin E and healthy fats AKC |
| Red bell pepper | 1.6% | Vitamin C and carotenoids | Red peppers carry the most vitamins and antioxidants AKC |
| Dried shiitake mushrooms | 1.0% | Savory depth and B vitamins | Store-bought culinary mushrooms add savory flavor and nutrients AKC |
| Spinach | 1.0% | Iron, folate and vitamin K | A source of vitamins A, B, C and K AKC |
| Peanuts, unsalted | 0.61% | Healthy fats and niacin | Plain and unsalted, a source of healthy fats, protein and niacin AKC |
| Nutritional yeast (B12-fortified) | 0.61% | B vitamins, including B12 | Supplies B12, which unfortified plant foods essentially lack Merck Veterinary Manual |
| UV-exposed mushrooms | 0.61% | A natural bonus source of vitamin D | Store-bought culinary mushrooms are a dog-friendly ingredient AKC |
| Canola oil | 0.41% | Omega-6 and plant omega-3 (ALA) | A plant oil that supplies essential fatty acids Hepper, vet-reviewed |
| Algae oil (EPA + DHA) | 0.41% | Fish-free omega-3s EPA and DHA | One of the best dietary sources of EPA and DHA, dosed to NRC guidelines Merck Veterinary Manual · Today’s Veterinary Practice |
| Eggshell powder | 0.41% | Calcium to balance phosphorus | Rich in calcium when cooked and finely ground PetMD |
| Chia seeds | 0.30% | Fiber and plant omega-3 | Fully hydrated in our simmered stew; a source of fiber and omega-3 Preventive Vet |
| Fresh parsley | 0.30% | Vitamins K and C, fresh flavor | Curly parsley, the variety recommended for dogs, adds vitamins K and C AKC |
| Cranberries | 0.30% | Antioxidants and a tart note | A source of antioxidants, vitamin C and fiber AKC |
| Sunflower lecithin | 0.30% | Choline; helps blend the oils | A common pet-food ingredient that supplies choline Dial A Vet |
| Barley grass powder | 0.30% | Chlorophyll and green color | A small amount for chlorophyll and natural green color |
| Blackstrap molasses | 0.24% | Iron, calcium, potassium and color | A small amount supplies iron, calcium and potassium Dogster, vet-reviewed |
| Brazil nuts | 0.20% | Selenium | A natural source of selenium, measured precisely Preventive Vet |
| Nori | 0.08% | Iodine and trace minerals | Plain, unsalted nori is a natural source of iodine AKC |
| Dried oregano | 0.06% | Flavor and antioxidants | Used in culinary amounts for flavor and antioxidants ASPCA Animal Poison Control |
| Turmeric | 0.06% | Flavor and curcumin | A small amount adds curcumin, valued for joint support PetMD |
| Iodized salt | 0.05% | Sodium, chloride and iodine | Sodium and chloride are required nutrients with AAFCO minimums AAFCO |
| Dried rosemary | 0.04% | Flavor and a natural antioxidant | Listed by the ASPCA as a dog-friendly herb ASPCA Animal Poison Control |
| Taurine | 0.04% | Taurine-reinforced: an amino acid added to every batch for extra assurance | Supports heart health; ours is added at a small, food-level amount MSPCA-Angell |
| Kelp powder | 0.03% | Iodine, in a small measured amount | A natural source of iodine, measured for thyroid health AKC |
| Zinc gluconate | 0.01% | Brings zinc up to the AAFCO level | An essential mineral with an AAFCO adult minimum AAFCO |
| Vitamin D3 (lichen) | trace | Plant-derived vitamin D, to the AAFCO level | Essential for calcium balance; dosed precisely to the AAFCO level FDA |
Percentages are by weight of a finished batch (about 4.9 kg), calculated from our recipe rather than measured in a lab; the water absorbed during slow simmering makes up about half. Vet guidance summarizes the linked sources, which discuss each ingredient for dogs in general, not Wonder Bowl specifically.
Built for a gentle transition
Switching dog food overnight can upset doggy digestion. That's why your sample set comes with a glass bowl, making it easy for you to mix in your pup's current food. Safe, easy, and completely gut-friendly.
Delivered half-filled with our fresh Classic Wonder Bowl recipe. A keepsake, not landfill.
6 meals total for a full 3-day transition, in compostable packaging.
They'll never tell you their food is boring. We will.
Past the taste test
Is your pup a fan already? Get a big batch or a weekly delivery that helps them enjoy it day by day.
A weekly order saves 20%
Good boys deserve good food
Commercial pet food uses heavy rendered meats that create a stale, unpleasant odor. Wonder Bowl is hand-simmered with whole superfoods like lentils, chickpeas, squash, and shiitake mushrooms, giving it a clean, delicious, human-grade aroma. Good boys deserve good food.
One bowl, zero moral gymnastics. Grown beats processed, any day. Modern science confirms that dogs evolved alongside humans to digest plant proteins and thrive on plant-based nutrients. Fresh veggies deliver cleaner daily energy, smoother digestion, and radiant coat health, all while sparing other animals.
Fresh, hand-simmered dog food made from whole superfoods. Our Classic Wonder Bowl recipe features lentils, chickpeas, shiitake mushrooms, carrots, squash, cranberries, and essential plant oils. No fillers, no animal by-products, and zero artificial preservatives. Want to cook one yourself? Ping us at hello@wonder-bowl.com and we'll send the recipe.
Our Classic Wonder Bowl is grain-inclusive by design: every batch is simmered with whole-grain quinoa and rolled oats alongside our lentils, chickpeas, and veggies. As the veterinary nutritionists at Tufts put it, whole grains aren't fillers: they bring vitamins, minerals, essential fatty acids, and fiber. And while researchers keep studying how diet shapes canine heart health, we're happy to keep whole grains in the bowl. Every batch is also taurine-reinforced, with pure taurine added on top of what dogs make naturally. Good grains, happy tails.
Yes! Every batch is formulated alongside veterinary nutritionists to meet and exceed AAFCO standards for adult dog maintenance: all essential amino acids, Omega-3 & 6 fatty acids, B12, and bioavailable minerals your dog needs to thrive.
Right here in San Francisco! From our kitchen to their paws. We simmer fresh in local kitchens each week. Unlike commercial brands that freeze meals for months in distant warehouses, our food is delivered locally within days of cooking.
You receive 1 reusable glass bowl (filled 50%) and 5 paper refill containers, 6 meals total across 3 days. To prevent tummy upset, top off the glass bowl with 50% of your dog's current food. This 50/50 mix provides a gentle 3-day transition taste test.
Absolutely! Think of it as the sprinkles on top. Mix Wonder Bowl into your pup’s usual food and you both get the best of both bowls: the flexibility, convenience and comfort of what they already know, plus the superior nutrition and fresh yum of Wonder Bowl. Pick Weekly topper when you order for 6 bowls a week, and go veggie at your own pace.
Maybe a little, for a few days! Tummies need about 3 days to settle into any new food. A red tint? That’s just beets. A stray seed or two? Some pups soak up the good stuff from pumpkin seeds without breaking them all the way down. Still off after a few days? Slow the switch with a bit more of their usual food, and email us anytime at help@wonder-bowl.com.
Once you submit, we deliver your sample set directly to your SF door. After your dog tries the food, we email a short 2-minute survey for your feedback and mealtime photos. Launch testers also lock in an exclusive discount when our full subscription service officially launches!
We want your dog’s transition to fresh plant meals to be completely worry-free! Because our meals are hand-simmered fresh in local San Francisco kitchens, we cannot accept physical returns of perishable food. However, under our 3-Day Taste Test Guarantee, if your dog refuses to eat the food during your transition test or if your package arrives damaged, simply email us at help@wonder-bowl.com within 7 days of delivery. We will promptly issue a full refund back to your original payment method—no hard feelings.
Pick a day. We'll handle delivery.
At-cost · SF delivery only · Limited beta batches
The Taste Test
Tell us a little about your pup so we can portion their 3-day welcome set perfectly.
Thanks, friend! We're sending your pup's 3-day set to you. We'll hand you to Stripe to finish your at-cost order.
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Standing order
Pick a rhythm. You’ll choose bowl sizes and how many packs on the next step.
Larger orders open in a few days. Email hello@wonder-bowl.com and we’ll set yours up by hand.
Two bowls a day · Pause or cancel anytime · SF delivery only · Secure checkout via Stripe
Standing order
Last step before checkout — then you just pick bowls and pay.
Rhythm Every week
